Attending Connections is a great way to get tips and tricks, explore product features, and network with like-minded professionals. With 272 sessions available during this two-day conference, selecting the best to attend can become overwhelming.
Zennify’s Marketing & Data Cloud expert Dan Keseloff has developed a list of “can’t miss” sessions to help you create your Agenda Builder to get the most from your experience.
Optimize Your Connections Experience with these Sessions
Wednesday, June 7, 2023
3 Steps to Prepare for Your Transformation
The most important moment in a transformation is before you begin. Join Salesforce Professional Services experts to learn how to set the right foundation and capitalize on innovations with AI + data.
Automate Your Customer Journey with AI and Real-Time Data
Learn how chatbots can boost productivity and reduce costs. Join us to explore how to bring intelligent automation across every channel and every part of your business from sales, marketing & service.
Build a Complete View of Your Marketing Performance Data
A strong data foundation is at the core of all successful marketing. Join us to understand how Marketing Cloud Intelligence can help you connect your disparate data sources for cross-channel insights.
Deliver Digital Personalization with These Top 5 Strategies
Grow conversions and build loyalty by personalizing your email and web experiences. Hear from experts on the top five best practices you can implement with Marketing Cloud Personalization.
Financial Services Marketer’s Guide to Real-Time Engagement
Learn how financial services marketers can automate creative client moments that matter with Marketing Cloud, Data Cloud, and Financial Services Cloud.
Harness Tableau and Data Cloud for Personalized Marketing
Learn how Salesforce uses marketing intelligence powered by Tableau and Data Cloud to drive personalized customer experiences at scale.
How AI Powers Next-Gen Insurance Marketing
As policyholder shopping grows, it’s time to sync your data and use AI to personalize messages to customers most likely to renew. Learn how Salesforce can help grow and retain your book of business.
Leverage Your Customer Data with a Single Source of Truth
In this Circle of Success, learn best practices to enrich the customer experience w/ data-driven marketing and unify your customer data with Data Cloud for Marketing, while networking in small groups.
Transform Experiences Intelligently in Financial Services
Learn how leading banks, wealth firms, and insurance firms are transforming their customer experiences with automation and intelligence from Einstein GPT, Data Cloud, and Financial Services Cloud.
Unlock Financial Services Data to Power Real-Time Engagement
Learn how financial services firms can unify and activate real-time customer data from Salesforce, core banking & custodial management systems to create connected financial wellness journeys at scale.
Use Data Cloud to Personalize Digital Experiences
Learn how you can use the power of Data Cloud to activate first-party data in personalized digital experiences across web, email, and paid media.
Build a Complete View of Your Marketing Performance Data
A strong data foundation is at the core of all successful marketing. Join us to understand how Marketing Cloud Intelligence can help you connect your disparate data sources for cross-channel insights.
Thursday, June 8, 2023
Content Marketing Strategy + AI + Personalization = Revenue
Learn the steps needed to transform your marketing organization into a high-performing content marketing team leveraging AI + personalization for hyper-targeted marketing that drives real results.
Power Real-Time Customer Engagement in Financial Services
Introducing Financial Services powered by Data Cloud. Join us to see how customer data can be unified and activated to create comprehensive financial wellness journeys at scale.
Visit us in the ZennDen during Connections
Wednesday, June 7, 2023